South Africans have become used to marches for better pay and lower tuition fees, but on Monday, 10 August, over 200 student activists and celebrities will march from the University of Venda into Thohoyandou to raise awareness about the OneLove campaign.
The march kicks off at 10h00 at the university stadium and makes its way through a bus rank and a number of taxi ranks, stopping at Mvusuludzo Shopping Centre and Venda Plaza Mall before going back to the university stadium.
The OneLove march was the brainchild of Esther Tubake Mphahlele, a student at the University of Venda. She planned the march on Women’s Day in an attempt to get people talking about the issues that drive multiple concurrent partnerships.
John Molefe, Soul City’s Senior Executive: Marketing and Public Affairs, says that Soul City jumped at the opportunity to support the march. “We were impressed that Esther took the initiative to raise awareness of OneLove on her own and are supporting her efforts to expose the invisible networks people join as a result of multiple sexual relationships.”
Zuluboy (Mxolisi Majosi) and Mbali Mlotshwa, who played lead roles in the Soul City TV series, will be attending the march and there will be a number of prizes given away, including the newly-released OneLove single and music DVD.
“We are going to follow up the march with an additional event this month to build the momentum. Reducing the number of sexual partners is all about talk, respect and protect,” says Molefe.
The Soul City TV series attracted over 6 million viewers per episode. It formed part of the OneLove campaign in South Africa, which also includes radio dramas currently on air, community dialogues across the country, OneLove seminars nationally, radio and television competitions, a website and Facebook profile.
P.S. Esther was first introduced to the OneLove Campaign in South Africa when she became one of the winners of the OneLove MetroFM Competition back in April.
For further information or interviews please call Onyx Marketing Communications: Despina Harito on +27 11 452 1840 or 084 453 1755/ despina@onyxmarketing.co.za
Take Action
Do you want to take action and support the OneLove Campaign in your community? Here are some ideas that can help you.
One Trackback
[...] nana paris people phds pretoria skinner soweto university. Journalists who write similar …Students and celebs to march for OneLove at the University of …South Africans have become used to marches for better pay and lower tuition fees, but on Monday, 10 [...]