The Fema TV Talk Show Episode 1: Introducing MCP and OneLove campaign

The Fema TV Talk Show was broadcast weekly, from the July 2008 to January 2009. Here are the details of the first episode:

Presenters mentioned that the one-year campaign has just launched and that it seeks to let people know about the dangers of MCP and encourage them to stick with one partner to avoid HIV infection.

Case study

A young man in Mtwara also spoke talks about how easy it is to get women to have sex with as long as he has money. He says the girls don’t even ask about illness or sexually transmitted infections, they just take the money.

He says he pays them 10,000 TShs and it’s a done deal. For men, it’s manly to have many women. The more women you have, the prouder you should be of yourself. For women, MCP is about poverty. Sometimes women want money for basics, sometimes for luxuries.

He tells of how he eventually got a sexually transmitted infection. He doesn’t know how he got it and how many people he has in turn infected. It is clear that the infection made him think about his behaviour. He associates it with having too many partners.

Voice Pops

One female high school student also talks about how girls designate different guys for different purposes and call them different names, e.g. “ATM”, “cashier”, etc.

Background Info: Information about the campaign and its goals, as well as the Tanzanian research findings, i.e. reasons people engage in MCP.

Studio Discussion

pdvd_024 Guests were Femina HIP’s PR Manager, Dr. Datius Rweyemamu (who conducted the research for Femina HIP), a TACAIDS ambassador (Miss Tanzania First Runner-Up), a counsellor and a young man who engages in MCP.

The PR Manager explained the campaign and Dr. Datius explained the research.

The young man said that he didn’t believe in faithfulness and that he could never trust a woman, so he keeps many of them.

He reveals that he has been done wrong in a past relationship and that this has made him the way he is.

Some of the other guests asked him questions and engaged him in conversation and tried to explain that it’s risky to be involved in MCP.

Dr. Datius stressed that one major way to curb MCP is to encourage partner communication, so that individuals within couples address each other’s needs, instead of going outside their relationship to search for satisfaction elsewhere.

A Vignette focussing  MCP

After weeks of hearing Bwana Ishi talk about his love for this mysterious new girl, the audience finally lays eyes on Tuli, and this is when the vignette becomes the OneLove vignette, with the debut of the couple who are the personification of the OneLove campaign in Tanzania.

Their first performance is about opening up to each other about the past. She reveals an early pregnancy followed by infant death, and says that this is why she doesn’t trust men now. He consoles her.



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